July Girl Group Brand Reputation Rankings Revealed

The Korean Business Research Institute revealed this month’s brand reputation rankings for girl groups! The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups using big data collected from June 12 to July 13. The top three are BLACKPINK, TWICE, and Apink. BLACKPINK shot to first […]

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North Korean Defector Talks About Popularity Of BTS And Red Velvet In The Country

It appears that BTS and Red Velvet have taken over the hearts of North Koreans. On July 12, North Korean defector and broadcasting jockey (BJ) Han Song Yi was a guest on MBC FM4U’s “Ji Suk Jin’s 2 O’Clock Date,” where she talked about the popularity of the two groups in North Korea. She began by […]

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Keep Cool In Style: 10 Trends You Can Adapt From Your Favorite Summer K-Pop MVs

The sun is high, the humidity is becoming unbearable, and you can hear new energetic K-pop bops that make everything brighter. Make no mistake — summer is here and there’s no escaping it. The season gives us inviting images of the beach and fun under the sun, but it also comes with the inevitable task of trying to […]

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13 Ultra-Relaxing ASMR Videos Made By Your Favorite K-Pop Idols

ASMR is the latest craze that is sweeping the internet, so it’s no surprise that many K-pop idols have given it a try. ASMR stands for “autonomous sensory meridian response,” which describes a tingling sensation that some people experience in response to certain auditory and visual “triggers,” like whispering or gentle hand motions. Even if you don’t get the […]

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6 Best K-Beauty Moments From The Top MVs Of 2018 And How To Recreate Them

We’re just halfway into the year, but so many amazing MVs have seen the light of day already. The music, the aesthetic, the stages, the fashion, and of course the makeup; it’s all just too good to be true. Have you also been watching a video and felt the urge to know how they accomplished […]

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BTOB’s Yook Sungjae And Red Velvet’s Joy Named As Models For Beer Brand

Yook Sungjae of BTOB and Joy of Red Velvet have been chosen as the faces of Lotte Liquor’s Fitz Super Clear beer! On July 4, Lotte Liquor announced that Joy and Yook Sungjae have been chosen as models for Fitz Super Clear because they’ve been receiving lots of love from young people and they are […]

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June Female Advertisement Model Brand Reputation Rankings Revealed

On June 24, the Korean Business Research Institute announced this month’s rankings for brand reputation among female advertisement models. The rankings are based on the analysis of participation, interaction, and community indexes for 13,540,870 pieces of big data on 50 female advertisement models from May 22 through June 23. IU remained on top for the second […]

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